Simply releasing a game alone isn't enough anymore. Competition demands that validating the game concept, testing it against your market, building a community and awareness around the game, and most importantly determining why it's worth being picked up by streamers is just as important as the game development itself. Because we all know, streamers are the new distribution channels for game awareness. So if that is the case, should we not be building that into our game designs?… something that is as much fun to watch as it is to play?